Appeared as a sponsored section in the October 2019 issue.
Many of us would cringe at the idea of working alongside our family members, but for some, it just clicks. Family-owned businesses across the state have found the sweet spot, leveraging their personal relationships with one another to create a welcoming environment for employees, provide an intimate experience to customers and leave a legacy for future generations they hope will take over.
For many, operating a family-owned business allows them to quickly respond to customer needs. “The clients can call us directly, and we know what their issues are and can get to them pretty quickly,” says Kellie Falk, managing director at Drucker + Falk.
Kris Carroll, president of Grady-White Boats in Greenville, agrees. “Being privately owned has allowed the team to stay focused on Eddie Smith’s passion for customer satisfaction,” she says. “One example of this focus is we call every customer to ask how they are doing and what we can do better.”
The autonomy of family-owned businesses is another benefit. It allows the companies to quickly adjust when needed rather than run decisions through a board. Business owners themselves are able to make the best choices for customers and the surrounding area.
“They’re not worried about what someone in China thinks; they’re wondering what their neighbors think,” says Meredith Horne, marketing manager of Murphy Family Ventures.
All family-owned businesses profiled here are not only running a business in the state but living here as well. The jobs they create are for their neighbors, and the community work they do immediately impacts their area.
It makes the stakes high but the rewards even higher. “We are proud to be an employer in North Carolina and Montgomery County,” says Cameron Capel, president of sales and imports for Capel Rugs. “We hope to go for another 100 years.”
N.C. Portraits | Family-Owned Businesses
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