Dentsply Sirona Inc. (NASDAQ: XRAY) is moving its global headquarters from Pennsylvania to Ballantyne Park, in Charlotte. The world’s largest professional dental products and technologies manufacturer is investing $3.3 million to establish its commercial sales hub, which will create 320 jobs in Mecklenburg over three years.
The total estimated payroll will be $23 million, with positions in sales, customer service, clinical education, marketing and executive roles. Sales and service operations were also consolidated to Charlotte, and salaries are expected to be above Mecklenburg County’s average wage, according to county officials. The project should grow the state’s economy by an estimated $959 million.
“Mecklenburg County is pleased to welcome and support Dentsply Sirona’s growth in our community. It’s a testament to the workforce and business climate of the County that Dentsply Sirona chose this location,” says Ella Scarborough, chair of the Mecklenburg Board of County Commissioners, in a press release. “This decision has far-reaching impacts as the significant number of visitors who come to this site will be able to see firsthand what makes Mecklenburg County a great place for business.”
The relocation was made possible by a Job Development Investment Grant (JDIG), approved by North Carolina’s Economic Investment Committee, which includes $3.94 million in incentives over 12 years. Mecklenburg County is investing $43,436 over five years through a Business Investment Program grant, predicting an additional $700,000 in net revenue over the period.
The new office will join Dentsply Sirona’s existing operations in Charlotte, the company currently has about 145 employees in the area. Ballantyne park is also home to the Dentsply Sirona Academy, a training facility for dental professionals that provides courses and curriculums for the company’s different product groups.
In an interview with the Charlotte Business Journal, Chief Executive Officer Don Casey says a diverse economy, international airport and large talent pool made Charlotte an attractive location.
“There’s a great talent pool in Charlotte, and people, because of the banking system and others, they’re used to being global and just good infrastructure for us to be able to get outside the United States and bring people in from outside the United States pretty easily,” says Casey.
The N.C. General Assembly, North Carolina Community College System, Charlotte Chamber of Commerce, N.C. Department of Commerce and the Economic Development Partnership of N.C. all collaborated on the project.
Dentsply Sirona was founded in 2015 after Dentsply acquired Sirona Dental Systems for $5.5 billion, creating a dental health giant with a combined market value around $13.3 billion.